SEO and GEO — be in the right place on Google and in AI answers.

What are SEO and GEO, and why do them together?

SEO (search engine optimization) is the technical and content work that helps your site rank higher for relevant searches on search engines such as Google. GEO (Generative Engine Optimization) aims to make systems such as ChatGPT, Gemini, Perplexity and Google's AI Overviews mention your brand with accurate information when they answer questions.

They may look like separate worlds, but they share the same foundation: a site that loads fast, is built properly and provides clear, reliable information. AI systems also gather most of their information from the web, from pages that search engines have indexed. That is why it is hard to get lasting GEO results without a solid SEO foundation. We run both efforts within a single plan.

Let us be honest from the start: no serious team can guarantee a specific ranking or a "first page" result. The rules of search engines and AI systems are in their own hands. Our commitment is to do the right work in the right order and to report the results transparently.

Technical SEO — the foundation comes first

On many sites, the problem is not the content but the infrastructure. Pages load slowly, break on mobile, the same content repeats at different URLs, or Google never crawls important pages. In a technical SEO engagement, we look at:

• Page speed and Core Web Vitals (Google's user experience metrics)
• Crawlability: robots.txt, sitemap, redirects, broken links
• Indexing status and duplicate content (canonical settings)
• Mobile-friendliness, HTTPS and security headers
• How titles, descriptions and the URL structure are organized

We run these checks alongside your Google Search Console data and list the issues in order of importance. You can find the detailed checklist on the technical SEO audit page.

Content and keyword strategy

The right content is the clearest answer to the question your customer is asking. First, we work out which words your customers use to search for you, which questions your competitors answer and where the gaps on your site are. Then we give each page a single clear purpose: a service page explains the service, a guide answers a question, an industry page speaks that industry's language.

Instead of stuffing text with keywords, we aim for content that is readable, concrete and shows real expertise. That is exactly the kind of content AI systems quote. We explain the process step by step on the content and keyword strategy page.

AI search visibility (GEO) and structured data

When a user asks ChatGPT "Which companies in Ankara build industrial software?", whether you appear in the answer, or are mentioned with the wrong information, directly affects your business. In a GEO engagement, we:

• Measure how your brand is mentioned in AI answers today, using regular queries
• Make your company information (address, services, contact details, founding year) consistent everywhere
• Add Schema.org structured data (such as Organization, Service, FAQPage, Product) to your site
• Place frequently asked questions on your pages with clear, quotable answers
• Deliberately decide how your site handles access by AI crawlers

This field is changing fast, and firm rules have not settled yet. So we move forward by testing and measuring. Details are on the AI search visibility page.

Local SEO — being visible to nearby customers

If you serve specific cities or regions, searches like "near me" or "in Ankara" are your most valuable traffic. In local SEO, we optimize your Google Business Profile, set up branch and service area pages, make sure your business details are consistent across directories and suggest a simple routine for managing reviews. For a step-by-step guide, see the local SEO and Google Business Profile page.

How do we work?

1. Preliminary analysis: We review your site, your Search Console data and where you currently stand in AI answers. If you like, we can start with a free preliminary analysis.
2. Priority list: We sort the findings into "right away," "short term" and "ongoing."
3. Implementation: We make the technical fixes ourselves; if your site runs on another platform, we work together with your developer.
4. Monthly report: We share visibility, clicks, conversions and AI mentions in a plain-language report.

SEO is not a one-time job; it is a process that needs regular care. The effect of the first technical improvements usually starts to show within a few weeks, while the effect of content work builds up over months. If your site is new or about to be rebuilt, a corporate website that takes SEO into account from the start delivers far better results. If you also want quick traffic from ads, we can plan it together with our digital advertising service.

With 850+ projects since 2000 and experience in 14 industries, we know that every industry searches differently. Pricing follows a written proposal after the discovery call. To get started, call +90 850 432 55 13 or write to us through our contact page.

Frequently asked questions