The technologies we use, and why we chose them.

What do we look for when choosing a technology?

Dozens of new tools and frameworks appear every year. Before bringing a technology into our projects, we look for answers to these questions:

• Will it last? Will it still be supported and updated five years from now?
• Is it easy to maintain? Will another developer be able to understand the code?
• Is it widely used? Will hosting, security updates or finding experts be a problem?
• Does it actually help? Does it solve a real problem, or is it just new?

Thanks to this approach, the systems we build run for years and never tie you to a single provider.

Our core technologies

PHP and MySQL: a solid foundation

PHP and MySQL form the backbone of our websites and of our IMFLEXI platform. This pair runs a very large share of the world's websites. For you, that widespread use means your system runs in almost any hosting environment, security updates arrive regularly and the code stays readable.

Current PHP versions (8.x) are much faster and more secure than older ones. We build our projects on current versions, and we upgrade systems stuck on old versions in a planned way.

JavaScript: used with restraint

We use JavaScript to make pages interactive, but we don't overdo it. Using a heavy front-end framework for every small website slows pages down and makes it harder for search engines to read the content. That is why we prepare content on the server and bring in JavaScript only where it is truly needed. The result: pages that load fast and are comfortable to use on a phone.

REST API: getting systems to talk

An API is the common language two pieces of software use to talk to each other. Your ERP talking to your e-commerce site, marketplaces to your stock system, and the shipping carrier to your order screen all happen thanks to APIs. We design the systems we build around APIs from the start, so that when a new system needs to be added tomorrow, we don't have to rewrite everything. We list the types of systems we connect on the integration network page.

Cloud and hosting

Depending on the need, we run projects on managed servers or cloud infrastructure. Regular backups, a firewall, an SSL certificate and monitoring come as standard. When we also take on hosting, the same team knows both your website's code and its server. Details are on the hosting and maintenance page.

AI APIs

We use AI APIs that provide large language models (LLMs) for specific jobs: smart on-site search, assistants that give customers a first answer, content drafts, and the ability to ask questions of ERP data in plain Turkish. READERP is a concrete example of this.

We don't see AI as the answer to every problem. For work involving personal data, we plan explicitly which data goes to which service and respect the requirements of KVKK (Türkiye's Personal Data Protection Law). A human always does the final check.

Schema.org and structured data

Schema.org is a shared markup language that tells machines what the information on a page means: "this is a company," "this is a product," "this is a frequently asked question." Google's rich results and AI assistants' ability to describe your company correctly depend largely on this markup. Structured data comes as standard on every website we build; it is the foundation of our SEO and GEO work.

Git and CI/CD: safe updates

Every line of code we write is kept under version control with Git; which change was made, when and why is recorded and can be rolled back if needed. With CI/CD (continuous integration and delivery), updates go live only after passing automated checks. This greatly reduces the risk of "we made a small change and the site broke."

On the mobile side

For mobile app projects, we use native (iOS, Android) or cross-platform solutions depending on the need. In many cases, a web app that can be installed on the phone (PWA) is a faster and more economical route. We make the right choice together based on the project's requirements; details are on the mobile app page.