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Digital guides in plain language.

We have written down the questions our clients ask most often, the mistakes we see in the field and the methods that actually work.

Industry Guides

Where is the line when promoting your clinic online?

Health advertising restrictions, online appointments and patient data protection for clinic websites and digital promotion in Türkiye. A plain guide for clinic owners.

12 January 2026
Digital Marketing

Are your ads working? First, measure correctly.

A step-by-step conversion tracking setup: tracking form submissions, phone clicks and WhatsApp conversions correctly, and measuring with Consent Mode under KVKK.

5 January 2026
Artificial Intelligence

Where should you draw the line when giving company data to AI?

Questions to ask on privacy and KVKK before sharing company data with AI tools. Data classification, cross-border transfer and why the business edition matters.

4 January 2026
Mobile

Let your dealers order from their phones, not over the phone.

With a dealer ordering app, dealers see their own prices, stock and account balance and place orders from their phones. Key features and a rollout plan in this guide.

28 December 2025
SEO and GEO

Structured data — which markup belongs on which page?

What is Schema.org structured data and which markup goes on which page? Organization, product, article, FAQ and local business types explained simply with examples.

28 December 2025
E-commerce

The anatomy of a product page that sells

Why does a product page get visits but no sales? From title and images to price and delivery details, we break down the parts of a product page that sells.

21 December 2025
Data Protection and Security

Why asking for explicit consent for everything is the wrong approach

When does KVKK require explicit consent? The other legal grounds such as contract, legal obligation and legitimate interest, and why consent must not be a condition of service.

21 December 2025
Integration

An order comes in, the invoice issues itself

With e-invoice and e-archive integration, orders from your website are invoiced without manual typing, posted correctly to the ERP and delivered to customers on time.

14 December 2025
Corporate Web

How do you write a service page that turns visitors into clients?

How to write a service page: headline, problem-solution flow, proof, process description and a clear call to action for a page that brings in proposal requests.

13 December 2025
Industry Guides

Digital transformation for mechanical contractors, from site survey to maintenance

A digital transformation guide for mechanical contracting and HVAC firms. A roadmap for site surveys, proposals, field crews, maintenance reminders and project archives.

7 December 2025
ERP and Reporting

Seeing ERP data split across years as one series

When your ERP opens a new fiscal-period database every year, comparing years gets hard. Ways to merge period databases into one time series, and the traps to avoid.

6 December 2025
Digital Marketing

Are Facebook and Instagram ads right for everyone?

Which companies get results from Meta ads on Facebook and Instagram, and where is the budget wasted? A plain guide to audiences, creatives, tracking and lead forms.

30 November 2025

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