Blog
Digital Marketing articles
We have written down the questions our clients ask most often, the mistakes we see in the field and the methods that actually work.
Are LinkedIn ads the way to find decision makers?
When do LinkedIn ads make sense for B2B companies? Job title and company targeting, ad formats, Lead Gen Forms and the Insight Tag for a controlled start.
14 September 2026 Digital MarketingIf you don't show up on the map, the neighborhood doesn't know you exist
How do you set up and manage a Google Business Profile? Look trustworthy in local search with the right category, service area, photos, current details and reviews.
9 August 2026 Digital MarketingWhere does the person who clicks your ad land?
A guide to building a landing page. Turn ad traffic into leads with a single goal, a headline that matches the ad, trust elements and a short form that people finish.
4 July 2026 Digital MarketingAre leads not coming in, or are the ones that come in getting lost?
An end-to-end guide to B2B lead generation. Ideal customer profile, lead magnets, lead qualification and fast handoff to sales, a roadmap for B2B companies.
29 May 2026 Digital MarketingA newsletter people read starts with an opt-in list
A guide to email marketing and newsletters in Türkiye. Opt-in lists, IYS registration, Law No. 6563, deliverability and practical advice on content people actually read.
23 April 2026 Digital MarketingHow does Google see your website? Search Console tells you.
How to read Search Console: the performance report, page indexing status, sitemaps and URL inspection, explained in plain language in a practical guide for managers.
18 March 2026 Digital MarketingFive GA4 reports to check without getting lost
A guide to GA4's essential reports. Use traffic acquisition, landing page, key events and device reports to see in minutes whether your website is bringing in business.
10 February 2026 Digital MarketingAre your ads working? First, measure correctly.
A step-by-step conversion tracking setup: tracking form submissions, phone clicks and WhatsApp conversions correctly, and measuring with Consent Mode under KVKK.
5 January 2026 Digital MarketingAre Facebook and Instagram ads right for everyone?
Which companies get results from Meta ads on Facebook and Instagram, and where is the budget wasted? A plain guide to audiences, creatives, tracking and lead forms.
30 November 2025 Digital MarketingIn B2B, Google Ads is about managing intent, not budget
A practical way to steer your Google Ads B2B campaign budget toward real buyers, using match types, a negative keyword list and the search terms report.
25 October 2025